Small business owners struggle to provide benefits for their employees. Especially in a down cycle, like that which we find ourselves in now, are notorious times of pulling back on benefits and extra spending. Employees are finding themselves with less coverage at a more expensive rate, possibly becoming disgruntled and possibly leading to higher turnover [...]
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Be a Consultant, not a Sales Person
I’ve often wondered how much more volume an exchange could do if every broker, trade director, and sales person acted as a consultant and not a sales person. For me, it was a natural progression from understanding and being able to sell barter to being a consultant. It seems it is not such a natural [...]
Using Barter and Trade With Employees
Today I ran across an article that nicely articulates what I have talked about for ten years: using barter as a source of employee bonuses and perks. I used to put together packages of dentistry, massage, chiropractic, and certificates to family doctors and sell them to small businesses as a way to add to their [...]
